Jacquemus captures the essence of modern French elegance and playful minimalism, deeply rooted in personal heritage and emotion. Founded in 2009 by Simon Porte Jacquemus, the brand reflects the designer’s profound connection to his late mother, Valérie. Her influence is woven throughout Jacquemus’ identity, inspiring his love for simplicity, creativity, and the sun-drenched landscapes of Southern France. Known for sculptural silhouettes, vibrant hues, and bold proportions, the brand blends artistic flair with a nostalgic yet contemporary vision. Each collection pays homage to familial warmth, Provençal charm, and the beauty of everyday life. With an emphasis on natural fabrics and effortless style, Jacquemus redefines modern luxury, making it both personal and unmistakably French.